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Freshly Prepared Meat
What does Freshly Prepared Meat Mean?
Freshly Prepared meat is a term used to describe the human grade quality raw and fresh meats used in all our dry pet food recipes. A unique cooking technology is used to cook the meats at a low temperature and low pressure. This unique cooking process means that there is a higher nutrient bio-availability when fed to pets.
Benefits of Freshly Prepared Meat VS 100% Meat Meal
Increased Digestibility:
Freshly prepared meats are gently cooked at 90c. This gentle cooking process protects the nutrients therefore allowing the pet to have optimal nutrient bio-availability. Gently cooking the food means nutrients, such as proteins, stay intact rather than them being denatured when subject to extremely high cooking temperatures. This means more proteins are readily available and can be easily digested resulting in less waste.
Improves palatability :
Pet preference differs dependant on the individual pet. Sensory properties include aroma, texture and flavour. Freshly prepared meat has shown to reduce any bitter taste in extruded pet food compare to when only dried meats are used. Fresh ingredients are naturally more palatable and attractive as they prefer the taste as it much more closely represents their natural diet.
Increased bio-availability
Nutrient bio-availability is the amount of nutrients which are absorbed and used within the pet’s body. These nutrients are then carried to the relevant tissues to be made available for their specific use. Feeding high quality & highly digestible foods mean the body has more utilisable nutrients.
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